ROK Stars

ROK Stars announce the appointment of Ronnie Hayton as Regional Sales Director of ROK Drinks

ROK Stars PLC, the consumer products company co-founded by U.S. billionaire John Paul DeJoria and U.K. entrepreneur Jonathan Kendrick, has announced the appointment of experienced hospitality, food and drinks industry specialist Ronnie Hayton as Regional Sales Director for its ROK Drinks division, with primary responsibility for the Scottish market. A highly respected figure in the hospitality, food and drinks market, Ronnie has over 15 years sales, marketing and business development experience working with and for many of the largest retailers and brands in the UK. Part of the UK sales team for ROK Drinks, Ronnie will be primarily focussed on increasing the distribution of the ROK Drinks portfolio, which includes the 700 year old ABK Bavarian Beer, Graffiti Wine, Bogart’s Spirits from California and Bandero Tequila from Mexico, in Scotland. In addition, Ronnie will be assisting in the further deployment of ROK Solid Finance, a financial lender and product supplier to the licensed trade in the UK. Ronnie’s appointment follows the recruitment by ROK Drinks of industry veterans Graham Higgins, Lucy Grimmett and Lee Barber this year. Commenting, Ronnie said “I’m absolutely delighted to be joining the team at ROK Drinks at this exciting time in the continued deployment of our award-winning portfolio of outstanding beers, wines and spirits across the UK and, particularly, in Scotland.” More information at www.rokstars.com and www.rokdrinks.com and www.roksolidfinance.com


ROK Stars Appoint Head of Sales and Business Development for ROK Drinks North America

ROK Stars PLC, the consumer products and environmental technology company co-founded by U.S. billionaire John Paul DeJoria and U.K. entrepreneur Jonathan Kendrick, has announced the recruitment of Tara Moreland as Vice President of Sales and Business Development for North America “Tara has a proven record of facilitating long-term business relationships with customers and industry luminaries and will be responsible for the leadership of the ROK Drinks sales team in North America, developing new business opportunities and opening new distributors and markets.” Said Jonathan Kendrick. “Tara is a 12 year veteran in the spirits industry including being responsible for the sales growth of Asombroso Tequila, Leblon Cachaca and most recently serving as VP of Sales for Partida Tequila. Tara has built a solid foundation of distributor and account relationships which will be vital to the on-going growth of the ROK Drinks portfolio.” “Having worked in the industry for 12 years, I now look forward to this very exciting opportunity to build the outstanding ROK Drinks portfolio which includes ABK Beer, Bogart’s Gin, Bogart’s Vodka, Graffiti Wine and Bandero Tequila into household names.” Said Tara. “Tara’s appointment in America follows the 3 recent additions to our sales team in the UK and Europe and, with this added firepower, we look forward to the continued development of our business worldwide.” Added Kendrick.